Formula E Attack Mode

Formula E Attack Mode

Client

Formula E

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We were entrusted the mission to present the new Formula E S5 racing format. Modified rules added unpredictability and excitement to the new season. This gamification induces more adrenaline and competitiveness than ever; thus, the video employs this style that reminds us all a game trailer.

The challenge was to convey the meaning of the novelties within 1 minute, at the same time igniting the excitement and engaging the audience in the new Formula E season. The presented breakthroughs in the world of motor sport, will inflame the audience and attract even more excitement to the races.

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